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This is a sponsored post brought to you by Tide Pods & Latina Bloggers Connect. All opinions are my own. 
Photos are courtesy of Tide Pods.




I have to confess than more than once I have not bought something because I couldn't wash it at home. I always try to look for pieces that will not get shrink or get damaged if I put it in my washer. Nowadays, we, as women, are so busy doing 1000 things that we don't want to add an extra errand by having to drop and pick up clothes at the cleaners.

Reason why I was so excited to hear about the Tide Washable Fashion InitiativeTide Pods has partnered with actress and model Maritza Rodriguez to demonstrate washable garments can be fashionable…even on the red carpet.

Rodriguez sported a fully washable runway look from designer Giles Deacon, at the People en Español “Los 50 Más Bellos” Gala that took place this past Tuesday, May 12th in NY.  Deacon, who is also P&G Fabric Care’s Global Fashion Consultant , designed the innovative piece to resemble the look and feel of leather but constructed it with washable fabrics including lycra, polyester and nylon.

Through the Washable Fashion initiative, Tide and its Tide Pods are responding to the continuing demand for washable garments and increased consumer appetite for designer fashions and bringing a new approach to fabric care innovation to maintain all the sensorial attributes of clothes and improve their quality of life. In parallel, the program aims to educate and inform the fashion industry about the benefits and possibilities of creating more designer fashions using machine-washable fabrics.

Want to learn more? Join me and a fab group of bloggers (@BeChicmag, @DiariodeLamoda, and @LeAuraLuciano) for a Twitter Party with Tide Pods on June 4th at 8pm EST. You don't want to miss it,  there will be 4 winners of a $200 gift card and Tide Pods products!


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Les tengo que confesar algo: cuando se trata de ir de compras, siempre intento buscar piezas que pueda lavar en casa... que no se encojan ni se dañen al meterla a la lavadora. Eso de estar llevando la ropa a la tintorería me parece una pérdida de tiempo y de dinero.

Por eso me encantó este iniciativa que tuvo Tide Pods al colaborar con la actriz y modelo Maritza Rodriguez para demostrar que la moda lavable es igual de espectacular...hasta en la alfombra roja.

Para la gala de los "50 más Bellos"en Nueva York el pasado 12 de mayo, la actriz utilizó un vestido de alta costura del diseñador Giles Deacon. Este vestido fue diseñado exclusivamente para Tide Pods y está hecho con una tela innovadora que parece cuero pero es licra, poliéster, y nylon. 

Hoy en día como mujeres, queremos piezas versátiles que podamos lanzar en la lavadora sin problema...y ojalá más diseñadores se unan a esta iniciativa de #ModaLavable.

Pero eso no es todo, voy a estar junto a un grupo de bloggeras (@BeChicMag, @Diariodelamoda y @LeauraLuciano) hablando de #ModaLavable por Twitter el 4 de junio a las 8pm EST. Va a estar genial...no se la pueden perder. Aparte que 4 ganadores van a recibir una tarjeta de regalo de $200 y productos Tide Pods. ¿Las veo allí!!?









15 comments

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